Email Marketing

By signing up your web site visitors to your newsletter email marketing can become one of the most important parts of your business. Reminding someone who has previously bought from you that you are still around and would like to have their business is vital.

Today, there is so much competition for your customers that email marketing can’t be underestimated as a tool to complement your other business drivers.

Email Marketing Lists

By signing up both those who purchase from your web site and those who are only visiting and keeping them in separate subscriber lists, you will be able to target them separately. Once someone who only visited your web site and signed up to your newsletter has done their first purchase the  system will automatically move them across to the marketing list containing those who have purchased from you.

Separating your email marketing lists in this way will allow you to better tailor your message and thereby increase your e-Commerce Conversion Rates.